Some Small Biz Things to Think About
Some Small Biz Things to Think About
Getting tired of the usual crud that goes on in your office? Or the productivity that hasn’t been happening in your office lately? A lot of small business owners are just plain bummed because business is bad.
Well, maybe it’s time to shake up your thinking about your small business. Here are some small business to think about. These links point to some interesting blog posts on why social media king Chris Brogan uses coffee shops for offices, on why your small business brand can’t be like Batman, and why you can follow only one or two “teachers” at a time (or go crazy). Enjoy!
Chris Brogan Uses Coffee Shops for Offices
This blog post gives you a great reason to get out of the office. Chris says he rarely goes to his office south of Boston. He likes the easy accessibility of ideas in bookstores. If you need an idea, just stand up and grab a book. Flip through it, get inspired, and then sit back down with your coffee, laptop, iPhone, whatever, and get productive, creative, inspired … anything but bummed but where you business is now.
Why Your Small Business Brand Can’t Be Like Batmat
Rohit Bhargava makes a great point on his Influential Marketing Blog. He says that small businesses can’t brand themselves like Batman, which means being everywhere all the time. Batman has a tool belt with all kinds of tools. If Batman were a small business he would be on every social media platform all the time, spreading the brand message on Twitter, YouTube, Facebook, Ning, Digg, and more. Small businesses can’t afford to be Batman, according to Rohit, and I tend to agree with him. He points out that small businesses successful with social media have chosen a primary media in which to excel. He points to Comcast and Twitter as a prime example.
Follow Few Teachers
As Sonia Simone says on her recent Remarkable Communication post, advice on “what to do” for you small business can end up being as numerous as grains of sand in a sandstorm. It’ll drive you crazy. Therefore, don’t try to follow every guru out there who tells you “Obey Me or Fail”! Instead, Sonia gives some tips on how choose the right small business guru for you and your business, and also how to follow productive cycles of learning.
Photo credit: Renee thinks
